WRITER for marketing

Marketing that moves at the speed of AI

Enterprise marketers choose WRITER to scale compliant, on-brand work, and accelerate time to market.

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WRITER multi-channel campaign agent

World-class enterprise marketing teams trust WRITER

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Spotlights

Measurable impact from brand
campaigns to customer acquisition

AI agents

Drive marketing impact, faster

Empower everyone on your team to do their best work – on-brand, contextually rich, and compliant.

Content supply chain

Automate execution across your content lifecycle, from brief to launch, while maintaining brand consistency.

Securely search the web and connect to 1st and 3rd party systems to generate data-driven content strategy and comprehensive project plans.

Build in your voice, style, and business context to generate and iterate on-brand content.

Generate on-brand derivative assets by audience, region, or channel with your specific requirements.

Maintain voice globally. Use a specialized LLM to translate and adapt tone across 75+ languages.

Apply voices, style, and rules by default in AI outputs, instead of waiting on post-production reviews.

SEO/AEO/GEO content & optimization

Stay visible in AI search. Automate tasks, create on-brand content, and adapt your playbook as AI requirements change.

Analyze current web content against SEMrush data to suggest AI queries.

Schedule weekly reports of mentions, citations, and sentiment across ChatGPT, Claude, Perplexity, etc.

Synthesize visibility data and generate dynamic dashboards with recommended actions.

Generate on-brand, compliant content with schema markup optimized for LLMs.

Field marketing automation

Execute personalized field campaigns at scale—so marketers can focus on creating experiences that differentiate.

Search the web to generate event themes, venue research, speaker bios, lookbooks.

Scale on-brand, region-specific, and polished deliverables — landing pages, emails, handouts.

Generate highly personalized post-event follow up based on web research, campaign and CRM data.

Generate executive-ready reports from campaign data and post-mortems from Slack or calls.

Automated brand & compliance reviews

Build brand, legal, and regulatory compliance into content workflows. Compress or eliminate entire review cycles.

Load brand guidelines, custom voices, approved messaging, and compliance standards directly into WRITER.

Apply voice, style, and rules by default in AI outputs. Flag human-generated issues in Google Docs, Word, and Figma.

Reduce time spent on manual brand reviews by empowering users to run self-serve compliance checks.

Generate polished documents, slides, and dashboards in branded templates.

Integrated campaign workflow automation

Accelerate your campaign lifecycle — coordinate across systems and teams to eliminate handoffs and get campaigns live faster.

Turn strategic inputs into comprehensive campaign briefs and automatically update project plans in tools like Workfront or Asana.

Coordinate parallel creation of on-brand content, derivatives, email, paid media, landing pages, and sales materials.

Aggregate scattered campaign data to identify campaign optimizations—and generate polished reports.

Detect fatigue patterns and execute bulk creative updates to keep campaigns fresh.

Account-based marketing personalization

Scale depth, not just reach → execute true 1:1 ABM campaigns grounded in your data, narrative, and brand.

Aggregate signals from CRM, Slack, Gong, news, and intent data to generate 360° account profiles.

Generate tailored value propositions for buying committees that reflect each account’s strategic priorities and incorporate their language.

Generate personalized HTML emails, landing pages, microsites, and sales decks with brand consistency, at scale.

Surface buying signals across channels and auto-trigger Slack account briefs to activate and keep teams aligned.

Why WRITER

Why enterprise marketing
teams love WRITER

Scale execution without scaling costs

Increase marketing capacity by 40% or more. WRITER encodes your best playbooks to scale execution consistently. Delegate highly complex work to WRITER with confidence.

Get campaigns to market faster

Automate repetitive work, handoffs, and reviews. WRITER orchestrates across your people, data, and tools to accelerate cycles and launch campaigns faster.

On-brand and compliant, by default

WRITER applies your brand standards and approved knowledge automatically, so every output is grounded in your brand, voice, and strategy—and sails through reviews.

A platform IT teams will love

WRITER is built for the complexity, scale, and governance that enterprises need. Plus, IT teams gain the security and controls to deploy confidently.

Resources

Explore resources for marketing teams

Reimagine work with AI agents
for marketing teams